Use this method to learn how your target audience feels about your digital experience.
Your final report will measure:
- Overall clarity and purpose of the digital experience
- How well the digital experience flows for your customers
- How relevant the digital experience is to your target audience
- Whether the experience is likely to breakthrough and connect with your target audience
- The overall likeability of your digital experience
Sample Breakdown:
- Each respondent can evaluate up to 5 experiences (min 2 and max 10 experiences per project)
- N = 250/500/1000 or custom (English, French, or Spanish)
- Age (census rep)
- Gender (census rep)
- Region (census rep)
Inputs Required:
- Brand name
- Up to 10 digital experiences
- Up to 5 Custom attributes (optional)
Reporting Examples
Comments
0 comments
Please sign in to leave a comment.